Walmart vs. Target
Posted on Tuesday, September 27th, 2011 at 2:12 pm
There’s Walmart, promising everyday low prices. Then there’s Target, prompting customers to expect more and pay less. But which store is really the best place to shop for low prices? That’s what we are here to find out, so let the battle begin!
Which Store Has Everyday Lower Prices?
Many people (including myself) have a instinctual feeling that Walmart is the cheaper of the two. This was once true, but Target is giving Walmart a run for its money these days. Let’s take a look at some Walmart vs. Target price comparisons.
- 12 pack Charmin Ultra Soft Toilet Paper (Mega Rolls): $12.99 after Target price cut
- Tide Total Care Liquid Laundry Detergent (100 oz.): $12.49
- Degree Shower Clean Women’s Deodorant (2 pack): $3.89
- Garnier Fructis Daily Care Conditioner (25.4 oz.): $4.49 after Target price cut
- 12 pack Charmin Ultra Soft Toilet Paper (Mega Rolls): $14.87
- Tide Total Care Liquid Laundry Detergent (100 oz.): $12.47
- Degree Shower Clean Women’s Deodorant (2 pack): $3.88
- Garnier Fructis Daily Care Conditioner (25.4 oz.): $9.00 (2 pack), comes to $4.50 each
During the first three months of this year, Customer Growth Partners conducted a comparison study between Walmart and Target. Their findings? Target’s pricing was actually 0.6% lower than Walmart’s. They bought the same cart-load of items at both stores – the total at Target was $269.13 while the total at Walmart was $271.07. Although the difference was small, this goes to show that Walmart does not actually have the lowest prices. In truth, Walmart and Target have almost the same prices.
Which Store Offers Better Coupon Deals?
Although we found Target and Walmart to have very similar prices, Target took the lead when we looked at which store could offer the best prices with coupons. Why? Because Target has store coupons, Walmart does not. But, why does this matter? Well, because at Target you can stack your Target store coupons with manufacturer coupons to get lower prices. For example:
- Kix cereal is on sale for $2.50.
- Target has a coupon for $0.50 off Kix cereal.
- Last Sundays paper had a manufacturer coupon for $1.00 off Kix cereal.
- You use both Kix cereal coupons at Target and Voila! Your final price is $1.00.
- You’re final price at Walmart would be $1.50 because you would not be able to stack the $1.00 off manufacturer with a store coupon (because Walmart doesn’t offer store coupons).
Overall, when comparing Walmart’s coupon policy with Target’s coupon policy, you’ll find less limitations and more opportunities to save at Target. Target also gives out lots of high-value Catalina coupons at checkout, so make sure you keep an eye out for these!
And the Winner is….
Considering Walmart and Target have almost the same everyday prices on most common household items, you could shop at whichever store you prefer without much loss. However, if you are looking to save with coupons, Target is by far your best bet. I personally shop at Target because I get so many great store and Catalina coupons that my total at Target is always lower than my total at Walmart. Plus, I prefer the ambiance and customer service at Target.