Amazon Fresh Grocery Store has Just Walk Out Technology
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Amazon Fresh Grocery Store has Just Walk Out Technology

Posted on Wednesday, July 14th, 2021 at 7:00 am
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Amazon has added something new to its Amazon Fresh Grocery Stores. It is called “Just Walk Out” technology, and it connects to a customer’s Amazon account or credit card. This feature is currently available in the Amazon Fresh Grocery Store located in The Marketplace at Factoria in Bellevue, Washington.

Veggies, fruit, meat, seafood, prepared foods, and pastries – all the amazing selection customers love and expect, with the option to skip the checkout line. This is the very first time Amazon has built the option to show using Just Walk Out or traditional shopping all in one full-size grocery store.

In this store, customers can come in, shop for the groceries they want, and skip the checkout line using Just Walk Out technology, Alternatively, customers can opt to shop using the traditional checkout lanes, staffed by employees, who are also available throughout the store for assistance.

Just Walk Out technology is made possible by a combination of computer vision, sensor fusion, and deep learning, and adds convenience to customers’ grocery shopping experience by giving them the option to come in, pick up what they want, and skip the checkout when they’re done. Anyone shopping at the new Amazon Fresh store can take advantage of the technology, which connects to the customers’ Amazon account or credit card. Customers are prompted at the store’s entry gates to choose if they want to use Just Walk Out shopping or the traditional checkout lanes.

Right now, the only place the Just Walk Out technology is available is in the Amazon Fresh Grocery Store in Washington. Those who are interested in shopping there should do a price comparison before they go. Does the Amazon grocery store have better prices than your regular grocery store? The new technology may be convenient, but it won’t matter if the prices are too high for your budget.

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