Facebook New and Improved Offers Might Include Coupons
Posted on Tuesday, September 6th, 2016 at 7:00 am
There was a time when you could regularly collect coupons from Facebook. Brands would post a special coupon on their Facebook page and people who wanted the coupon would print it out (or have it sent to their email address).
Those days are gone, and there is a good chance the the coupon you see on Facebook is a fraudulent one. Facebook’s newly updated Offers might bring back the coupons.
Facebook has had a feature called “Offers” for quite some time now. Over the years, they have been tweaking it in an effort to see what worked best. Recently, Facebook Offers was redesigned for a new, streamlined, mobile experience.
Facebook Offers is now a place where people can go to see what their favorite brands are offering. If you find an advertisement, offer, or deal that you like, it will be possible to save that Offer. Doing so will put that Offer into the new Offers bookmark. The offer that attracted your attention will be easy to find later on.
People can review and access their saved Offers at any time by clicking on the bookmark and then redeeming them on mobile, desktop, or in-store. Which one can you use? It depends on what the advertiser has specified. Some advertisers might limit which of those options they want customers to have – and others might be not feel a need to limit them.
The newly updated Facebook Offers feature makes it easy for people to redeem their claimed offers. People can copy offer codes and access details, such as the terms and conditions of the offer, on their mobile device while they’re on the advertiser’s mobile site. That means you don’t have to memorize any coupon codes in order to get a good deal.
What about when you shop at the advertiser’s “brick and mortar” store? You can still access Offers through the Offer bookmark on your mobile device and pull it up when you get to the register. That advertiser can choose to enable a barcode or QR code that the cashier can scan at the register.
In addition, Facebook will send you helpful reminders to make sure you don’t miss out on the Offers that you claimed (or bookmarked). These reminders could be sent to you on your mobile device when you are on-the-go. Or, you might get a reminder after logging into Facebook on desktop. Facebook will also send reminders to let you know when your saved Offers are about to expire.