Big Changes in Walmart Coupon Policy
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Big Changes in Walmart Coupon Policy

Posted on Wednesday, October 2nd, 2013 at 1:40 pm
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Walmart Logo (matchups)There has been a change in the way you can coupon at Walmart, and trust us you’ll like it. As many of you know Walmart has a policy called “Ad Match Guarantee”. Essentially Walmart is willing to match the price of other store deals, but with a few limitations. Walmart’s new policy is to match the following types of ads:

  • Buy one, get one free ads with a specified price 
  • Competitors’ ads that feature a specific item for a specified price
  • Preferred shopping card prices for specific items that are in a printed ad
  • For fresh produce and meat items when the price is offered in the same unit type (lb. for lb.; each for each)


Here are some things to keep in mind in regards to Walmart’s price matching program:

  • Walmart will match any local competitor’s advertised price
  • Walmart does not require customers to have the ad with them to honor a competitor’s ad
  • Items purchased must be identical to the ad (size, quantity, brand, flavor, color, etc.)


And most notably their price matching program is not valid for the following scenarios:

  • Items that require a separate purchase to get the ad price
  • Items with no actual price that require a purchase to get free product
  • Items that require a purchase to get a competitors’ gift card
  • Buy one, get one free (BOGO) ads with no actual price given
  • Going out of business or closeout prices
  • Competitors’ private label price promotions
  • Ads when the actual price for items cannot be determined
  • Internet pricing

For further clarification on Walmart’s change in coupon policy click here.

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