Facebook and Free Stuff
Posted on Thursday, March 18th, 2010 at 6:28 am
Facebook has become a great place to find limited time freebies and coupons. I’ll be posting what I find in the forums, and on this blog as well.
Mainly, the advertiser creates a fan page, and offers you a freebie or coupon for signing up. Through the use of very inexpensive advertising, you give the sponsor your name, address, and email, and you can then download a coupon, or they will send it to you in the mail. It’s not very often, if ever, that you’ll print a coupon for something that is entirely free. In the mail, you’ll get coupons as well as free samples.
Some advertisers underestimate how viral a Facebook campaign can go. Once an announcement hits the blogs, people start checking the fan page, and it goes in their newsfeeds when they join. Their friends will click on the page and join. A smart advertiser will make sure that they are ready to handle the demand up front, either by limiting the time of the offer or the number of fans who can receive the offer. Once the offer is exhausted, they should put up an announcement on their wall.
Facebook items change every day, so there is no central source for them. Right now you can find $1.50 coupon for Planters nuts on Facebook, and a $1 coupon for Ritz Crackers Pretzel Crunch Munchables. The latter is supposed to be a free sample, but you’ll get a message that the samples are gone and you can get a coupon instead. This is a nice way of continuing the promotion.
Nabisco also has promotions on Facebook the first of every month. I’ll blog about those as I get information.